As a vendor of Office 365 solutions, SP Marketplace speaks with hundreds of Office 365 customers every month. It always amazes us how many businesses are using just a fraction of the Office 365 functions. Apparently ROI for technology investment is not important. Obviously this inflammatory statement is not true (we hope); but rather, it is a lack of information or education about Office 365. You can benefit from what you don’t know.
The average Office 365 customer we see mostly uses it for email. In fact, the main reason in buying Office 365 for many was to get rid of their Exchange Server. What they don’t know is email is only about 15% of what Office 365 can do. In fact, even worse, their staff still uses only the Outlook client and never signs into the Office 365 site to discover all the cool functions available. This is just sad because often they are paying for 100%, but only getting 15% of the possible ROI.
SP Marketplace views Office 365 usage as a technology Maslow’s Hierarchy. It starts with the most basic needs fulfillment up to optimal realization. Your ROI corresponds with a rise in level of maturity of use. The higher you go, the more ROI you get out of it for your organization.